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Mass Notifications

Easily send bulk SMS announcements to patients using ChiroHD’s Mass Notifications tool.

Updated this week

📝 Overview

The Mass Notifications feature in ChiroHD enables you to send bulk text messages (SMS only) to patients for non-appointment-related announcements. This guide outlines how to access, configure, and use this tool effectively and responsibly.


🔓 Accessing Mass Notifications

  1. Navigate to the Utilities tab in the top navigation menu.

  2. Select Mass Notification.

  3. The tool will open, allowing you to create, preview, and send a text message to a selected patient group.


📣 Purpose and Appropriate Use

Use Mass Notifications for non-clinical, general communications, such as:

  • 🕒 Office hour changes or closures (e.g., holidays)

  • 📢 General announcements

  • 🎁 Practice-wide promotions

🚫 Do NOT use for:

  • Appointment reminders

  • Treatment details


👥 Defining the Recipient Group

ChiroHD offers several filters to help you define your audience:

  • Active or Inactive patient status

  • Tags (e.g., “Nutrition Clients,” “Wellness Members”)

  • Last Appointment Range (e.g., 30, 60, 120 days)

📝 Leaving the “last appointment” field blank will include all active patients.


✍️ Composing the Message

  • Write your text in the provided field.

  • ⚠️ Do not include PHI to stay HIPAA-compliant.

  • ❌ Do not include “CBD” — Twilio (the SMS provider) will flag and may suspend your texting privileges.

  • Keep messages brief, professional, and clear.


✅ Validation and Cost Breakdown

After composing your message:

  1. Click Validate

  2. You’ll see:

    • 📊 Total number of messages

    • 💲Estimated cost

ℹ️ Costs are pass-through fees from Twilio (ChiroHD does not mark up these charges).

  1. Click Send Messages to proceed.


⏳ Progress Tracking and Completion

  • A progress bar window will appear

  • Leave this window open during the entire send

  • ❗ If closed prematurely, some messages may not be delivered

  • Wait for a confirmation of completion before navigating away


✅ Key Takeaways

  • Ensure HIPAA compliance (no PHI)

  • Avoid banned terms like CBD

  • Review recipient count and cost before sending

  • Keep the progress window open until the process completes


📌 Conclusion

The Mass Notifications feature in ChiroHD is a powerful tool to quickly and efficiently reach your patient base with important announcements. When used properly and within compliance guidelines, it can strengthen communication while keeping operational messages clear and professional.

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